This was an intensive 3-day Hackathon participated by design and engineer students. The prompt: Design an experience that helps college students discover and connect to their classmates. Deliver a working prototype and a pitch of the solution at the end.
Provided with an open-ended prompt, we identified the social anxiety faced by college students in networking events as the design problem: Initiating conversations with strangers in events is intimidating and embarrassing.
July 2019, 3 Days
Product Designer + Project Manager
So what if, you no longer need to worry about who to approach and how to start? Matchy lowers the barrier to entry for networking by pairing you up with a small number of like-minded "Matchy Buddies" to initiate conversations, based on your interests. The app’s goal is to be the go-to platform for networking events, building meaningful, lasting connections that will empower your future.
Take Yuka's journey as an example:
Three keywords from our Success Goals became the major input to our design decisions: Inclusive, Valuable, Encouraging. These words help us design unique features, navigate disagreement on details, and also guided me through my personal revamp of this project.
With previous experience collaborating with front and back-end engineers, I know what drives engineers crazy and what makes them relieve. So I volunteered to serve as the bridge between designers and engineers and took the lead in project management.
My rules of thumb were:
These rules equipped us to make a winning demo within 24 working hours. But as smooth as the demo look, we understand the importance of validation, since details from he number of participants to how long will the reception be open can all affect the experience drastically. If I were to push this project further, I would build archetypes for different user groups and events, break down the journey respectively in finer granularity, and user test the core features under respective scenarios.